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  Writing for an Audience Who is your audience? 

  1. Researchers working in analogous field areas elsewhere in the world (. other strike-slip faults, other deep sea fans). 
  2. Researchers working in your field area, but with different techniques.
  3. Researchers working on the same interval of geologic time elsewhere in the world. 
  4. All other researchers using the same technique you have used . 
  5. If your study encompasses an active process, researchers working on the same process in the ancient record.
  6. Conversely, if your study is based on the rock record, people studying modem analogs. 
  7. People writing a synthesis paper on important new developments in your field.
  8. People applying earth science to societal problems (. earthquake hazard reduction, climate warming) who will try to understand your paper. 
  9. Potential reviewers of your manuscript or your thesis committee.


By Jesse Colombo
             
All great bubbles start out as legitimate and compelling economic growth booms. The .’ Roaring Twenties bubble started as a growth boom based on the commercialization of radio, automobiles and mass production. Japan’s 1980s bubble grew out of their post-war economic miracle that was spurred by ground-breaking advances in electronic technology and manufacturing. The Dot-com bubble evolved out of the Information Age boom that revolutionized society in an incomprehensible number of ways. The fact that all of these booms started out legitimately didn’t prevent them from developing into bubbles that popped disastrously in the end. The China Bubble is no exception to this pattern, starting out as a boom based on successful economic reforms and modernization that helped to lift hundreds of millions out of poverty, while eventually devolving into an orgy of wild real estate speculation, reckless construction of empty cities to create economic growth and materialism mania. Even if China’s long-term growth thesis remains intact, the same was also true of the US in 1929; China could conceivably experience a Great Depression of its very own when its bubble pops.

Please follow my Twitter feed for commentary and news about China’s housing bubble and debt bubble:
             

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