In the Media: Individual attitudes are influenced by the images of other groups in the media and the press. For instance, many Serbian communities believed that the western media portrayed a negative image of the Serbian people during the NATO bombing in Kosovo and Serbia. This de-humanization may have contributed to the West's willingness to bomb Serbia. However, there are studies that suggest media images may not influence individuals in all cases. For example, a study conducted on stereotypes discovered people of specific towns in southeastern Australia did not agree with the negative stereotypes of Muslims presented in the media.
The movie is not about ghosts but about madness and the energies it sets loose in an isolated situation primed to magnify them. Jack is an alcoholic and child abuser who has reportedly not had a drink for five months but is anything but a "recovering alcoholic." When he imagines he drinks with the imaginary bartender, he is as drunk as if he were really drinking, and the imaginary booze triggers all his alcoholic demons, including an erotic vision that turns into a nightmare. We believe Hallorann when he senses Danny has psychic powers, but it's clear Danny is not their master; as he picks up his father's madness and the story of the murdered girls, he conflates it into his fears of another attack by Jack. Wendy, who is terrified by her enraged husband, perhaps also receives versions of this psychic output. They all lose reality together. Yes, there are events we believe: Jack's manuscript, Jack locked in the food storage room, Jack escaping, and the famous "Here's Johnny!" as he hatchets his way through the door. But there is no way, within the film, to be sure with any confidence exactly what happens, or precisely how, or really why.